WE’RE MAKING NEWS

FEATURED Luxury Daily: Informal, individualized communications key to engaging China’s younger generations

FEATURED Luxury Daily: Informal, individualized communications key to engaging China’s younger generations

October 15, 2019 News

China’s millennial and Gen Z audience is looking for brands to speak with them rather than at them, as a study shows they would rather be influential than feel influenced. To read the full article,

Observations by CEO Ali Mirza – A tale of two cities: Shanghai to Tokyo

Observations by CEO Ali Mirza – A tale of two cities: Shanghai to Tokyo

October 14, 2019 Newsletters

Last week on one of my regular business trips to meet with our teams in these two cities, it was encouraging to see how fast Asian affluence levels are rising. How consumers are being served by multiple brands and in turn how brands are reaping great returns.  How the Chinese

FEATURED SCMP 6 Things to know about China Gen Z Consumers – and how they can afford luxury brands

FEATURED SCMP 6 Things to know about China Gen Z Consumers – and how they can afford luxury brands

October 14, 2019 News

Millennials – a group over 300 million strong – are a key source of growth for many brands in China. Their successors, Generation Z (defined here as the “post-95” generation, aged 15 to 24), are even freer about spending – they include nearly 170 million people and

FEATURED SCMP Crazy Rich Asians: 6 ways Japanese women spend their money differently to South Koreans

FEATURED SCMP Crazy Rich Asians: 6 ways Japanese women spend their money differently to South Koreans

September 19, 2019 News

Women have always been a priority segment for luxury brands, and as female spending power has increased, the luxury sector has been struggling to catch up. Although on aggregate the spending power of affluent Korean and Japanese

FEATURED Commentary on the latest Iphone

FEATURED Commentary on the latest Iphone

September 16, 2019 News

Just this week, Apple unveiled its line-up of new products for the coming year, with the announcement of three new iPhone models, the iPhone 11, a new Apple watch, a new iPad and updates on their streaming services and Apple Arcade.

Malcare WordPress Security