Purchase a premium insight REPORT

We will be looking at purchasing behaviour, motivations, media channels and brand preferences of high-networth (HNWI) consumers when it comes to purchasing premium and luxury products and services. PRODUCT CATEGORIES COVERED Affluent Insights™ 2019 Luxury Study covers premium brands across the following categories:

• 112 Fashion & Accessories brands
• 81 Watch brands
• 72 Jewelry brands
• 72 Hotel brands
• 17 Cruise brands
• 60 Skincare brands
• 48 Makeup brands
• 61 Alcohol brands

COUNTRIES COVERED

• China
• Hong Kong
• Singapore
• Japan
• Korea
• India

Brand selection: For past purchase/ownership and future purchase plan questions, we have selected brands that are well-known luxury brands and/or are part of the competitive set of our subscribers’ brands. For brand image questions, we include subscriber brands, as well as, a sub-set of high-end luxury brands that have shown to be the most popular in our research.

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