Regardless of the recent concerns over China’s economy, the amount of travels is still expected to grow by 16% each year until 2020 when it is estimated to reach 234 million. Projections indicate that Chinese travelers were expected to spend $229 billion in foreign countries in 2015 alone and $422 billion by the year 2020.*
It is key to keep monitoring the changing travel and consumption behavior of this key travel source
market. And especially the younger generations – in total, there are 322 Million Chinese Millenials, who travel more frequently and spend more freely on travel.